Even though Nokia has released a low end Lumia 610, the company thinks they need a phone at an even lower price point to compete effectively with Android. Pocket-lint talked to Niklas Savander, executive vice-president at Nokia, covering Brand, Marketing, Sales, Supply Chain, Customer Care and Information Technology.
The Lumia 610 is already a pretty low end phone. I wonder what Nokia has in mind for the very low end phone.
"We are competing with Android," he said. "Android is in many markets at the €100 price already, so that would suggest that if we are at €189 with the Lumia 610 we still have work to do when it comes to creating a lower-end first-time user smartphone."
The Lumia 610 is already a pretty low end phone. I wonder what Nokia has in mind for the very low end phone.