Microsoft finally decided to copy Apple and open a Microsoft Store. This is something that should have happened a long time ago. What better way to reach the public than to have your own chain of stores?
You can't see much in the video besides lots of cheering people, but does it look as cool as the Apple Store? Nope, but what did you expect from Microsoft. They'll get better at it with time, but it's good to see Microsoft moving in the right direction. By finally releasing a stable operating system in Windows 7, and opening a branded store maybe Microsoft is learning some lessons.